Nature's Premium | Make Every Meal More Natural!™

Nature’s Premium Brand, LLC (“Nature’s Premium”) understands that privacy and personal information are important topics to our customers when visiting our website. We respect that. We also recognize that you may be concerned about how information that you may provide us or that we may be collecting about you is used and managed. To address your concerns, we have created this privacy policy (“Policy”) to explain our privacy practices and how or when personal information is collected, protected, and managed. Of course, it may be necessary to update this Policy as changes occur to our website. In accordance with that, we recommend you check the Policy from time to time to understand any changes that may have occurred since your last visit. The practices and policies in this disclosure replace any and all previous versions of this Policy in respect to the same subject matter. This policy was posted and last revised on February 12th, 2008. This Policy was developed to address your concerns and states the terms under which information about you is collected and used when accessing http://www.naturespremium brand.com (“Site”). We reserve the right to modify or alter this Policy at any time without notice by posting the modified Policy here and by updating the “Last Revised” date set forth below. By accessing the Site you agree to the terms set forth in this Policy. By continuing to use or access the Site, you consent to all of the terms and privacy practices described in this Policy and agree to be bound by any modifications to it.

INFORMATION YOU VOLUNTARILY SUBMIT

Nature’s Premium cares about our customers and their privacy. We do not collect any personal identifying information about you, which includes, but is not limited to, your name, address, telephone number and e-mail address (“Personally Identifying Information”), unless it is voluntarily and knowingly submitted to us by you through one of our information collection forms, through surveys, by email or any other means. We do not require visitors to our Site to register with or provide us with Personal Identifying Information in order to view or access the Site.

INFORMATION WE COLLECT AUTOMATICALLY

Currently, Nature’s Premium does not use cookies or action tags nor do we automatically track any Personal Identifying Information or Non-Identifying Identifying information about our guests. Cookies are pieces of information that a website transfers to your hard drive for record-keeping purposes. They are used to enhance your online experience by saving your preferences on a particular site and can be used to track and target your interests for a more satisfactory repeat visit to the particular site. These cookies do not contain any Personal Identifying Information and cannot collect any information from your hard drive. Our Site does not use cookies at this time. Some web sites use software that gauges website traffic and informs them whether a visitor is new or has previously visited that site. This type of software does not collect any Personal Identifying Information, provide any means for the visitor to contact that particular site, or extract any information from the visitors’ computer. The information collected by this type of software framework is used only to identify the features of interest to the visitors’. At this time, Nature’s Premium does not use this type of software to track Non-Identifying Information.

PRIVACY PROTECTION FOR CHILDREN UNDER AGE 13

Our Site is not intended to be used by or aimed at children under the age 13. We do not knowingly collect or use any Personal Identifying Information that we believe originated from a child less than 13 years of age. Any information that we know or reasonably believe was submitted through one of our collection form pages or by e-mail from a child under the age of 13 will be deleted. We do not knowingly send e-mail correspondence to anyone under the age of 13. Children should never reveal their addresses, phone numbers or any other Personal Identifying Information to any strangers on the internet. Parents or guardians should review online activities of children under the age of 13 and use parental controls when necessary. Because we have no way to discern the age of individuals who access our Site, we maintain the same policy for persons of all ages. If a parent or guardian feels a child has provided us with Personal Identifying information without their consent, the parent or guardian should contact us to remove that information and opt out of any promotional opportunities. If you would like any further information about the Children’s Online Privacy Protection Act (COPPA), visit the FTC website at www.ftc.gov.

USE OF INFORMATION

All information, whether Personal Identifying or Non-Identifying (collectively “information”), gathered either voluntarily or automatically, may be used for internal business and marketing purposes by Nature’s Premium. This information is not rented, sold or otherwise disclosed to any third parties or non-affiliated companies except as necessary to (i) perform internal analysis and business function, (ii) as part of a transfer of business, (iii) when required by law, law enforcement agencies, or to protect our property and rights, or (iv) if such a disclosure is necessary to respond to an emergency situation. If you provide us with information, such as to enter a promotion, provide comments, suggestions or questions, or to complete a survey, we may ask you to voluntarily provide additional Personal Identifying Information. Please do not post any information that you expect to keep private. If you voluntarily opt-in to receive any information or communications from Nature’s Premium, you agree to and give us permission to share your name and e-mail address with the third party offering the promotion or the third party who may forward marketing and marketing materials on our behalf.

LINKS TO THIRD PARTY WEB SITES AND MARKETING PARTNERS

This Site may contain links to other web sites owned or operated by an advertiser or promotional company other than Nature’s Premium. These sites’ privacy policies may differ from that of Nature’s Premium. Nature’s Premium is not responsible for the data collection, privacy practices, or use of information provided through such third party or non-affiliated marketing partner sites. Nature’s Premium encourages you to review the privacy policy of any web site that you visit and before disclosing personal information or responding to any offer.

NETWORK SECURITY

Nature’s Premium is committed to making sure that sufficient security measures are in place to protect any Personal Identifying Information you submit to us once it is received. While we cannot be responsible for the security of information in transit to our system, we have taken several steps to protect and prevent the loss, misuse, or alteration of this information. Strict protocols and procedures are in place to prevent others from unauthorized access to the information you provide us, including:

-All information received is stored behind advanced firewalls

-Nature’s Premium limits access to this information to pre-authorized employees only who need the information in order to perform their job

-Nature’s Premium maintains strict internal procedures for workplace security and records

-Nature’s Premium automatically updates and tests our technology continuously to improve the protection of customer information

While we have taken extensive efforts to guard all information submitted to us, we cannot guarantee that your information may not be disclosed or accessed accidentally or by unauthorized or unlawful acts of others. Furthermore, Nature’s Premium cannot guarantee the security or confidentiality of email transmissions. When you communicate with Nature’s Premium by e-mail, your transmission is not necessarily secure from interception and is subject to all risks of electronic communication. Nature’s Premium reserves the right to update or alter our security procedures and protocols as necessary and when it is appropriate.